Define your Personal Brand Identity to clearly communicate the Brilliance of YOU using AUTHENTIC, the Personal Brand system created by Dr. Andrea Pennington.
Take the guesswork out of building your prestigious personal brand
This program is ideal for the expert, coach, healer or consultant who already has professional experience (even if it was in a different field), who wants to establish a greater presence and impact in the world.
Take immediate action to launch your authentic personal brand with specific instruction,
Course starts when you want!
Includes Live Q&A with Dr. Andrea each month
Specifically, during this 10-day Bootcamp you will:
- Define Your Brand Identity (Brand ID) which includes writing clear positioning statements which fully explain the essence of your: purpose, passion, personality, values and vibe. You will finally be able to articulate what you do, who you ideally serve and why you are credible without bragging or coming across as egotistical.
- Identify Your Target Audience which includes writing an Avatar Profile document describing your ideal customer which fully explains their problems, their blocks to progress, and what they need to succeed. This helps you ensure that everything you write or say is aligned with and creating a connection to your ideal customer.
- Create Your Brand Style Book which includes your cohesive brand identity, your signature style, image guide, color palette, and fonts. Having everything in one Brand Style Book makes it easier to communicate what you desire to direct designers, marketers, copywriters and assistants.
- Compose Your Brand Positioning Statements which clearly communicate your core strengths, special abilities, success stories, results you provide, problems you solve and your unique value proposition.
- Create Your Brand Dictionary which includes a comprehensive collection of your brand’s core messages including your: slogan/tagline, mission, key takeaway points, methodology, values, vision,
toneof voice and writing style. This will prepare you and your team to effectively communicate in a consistent way, creating resonance with your target audience.
- Determine Your Communication Strategy which helps you streamline your content delivery to places your target audiences prefers. Whether you choose to blog, Vlog, microblog on social media or write books and academic articles for journals, you will craft a strategy and build a quarterly content calendar to keep yourself focused and accountable.
To enroll in this course please visit this link: ☞http://pxlme.me/Gp3kwVW7
Learn from a Professional with
Unmatched Expertise in Global Branding
- Bea Benkova, Founder & CEO, Global Institute for Extraordinary Women
"This is an excellent course — and definitely worth the small investment many times over!"
- Gitte Winter, Author of Children's Meditations In My Heart, Founder of Room for Reflection
Dr. Andrea is an amazing consultant when it comes to Media Communication.
With her help, her insight and brilliant and positive attitude she took me through tough communication challenges.
- Thordis Loa, CEO, Gray Line Iceland
Course starts when you are ready!
Includes Live Q&A with Dr. Andrea once each month.
This 10-day online
Dr. Andrea Pennington is a medical doctor, global media strategist, international TEDx speaker and best-selling author. She is the Managing Director of Make Your Mark Global and creator of AUTHENTIC: The Personal Branding System and the MVP Publishing Process.
As a sought-after TV personality, Dr. Andrea has been featured multiple times on the Oprah Winfrey Show, the Dr. Oz Show, iTV and the Today Show and served as Medical Director and Spokesperson for Discovery Communications. She continues to enjoy high visibility with the world’s largest media brands including Thrive Global, HuffingtonPost and LUXE-TV.
Andrea provides media production and communication strategy consulting globally while based in Monte Carlo, Monaco. As a journalist she has contributed to several magazines including Newsweek, Real Simple, Essence, Ebony, Black Enterprise and currently hosts beauty and luxury lifestyle shows on LUXE-TV, distributed to 100+ countries.Andrea’s popular TEDx talk highlights her passion for wellness, transformation and authentic self-expression. She is a Founding Member of the Association of Transformational Leaders - Europe and past President of the International Association of Eating Disorders Professionals. Andrea is also adjunct professor at the University of Monaco and provides her heart-centered global training through seminars and destination retreats.
Visit www.MakeYourMarkGlobal.com for more info on Dr. Andrea's media strategy & content development offerings.